TRIPPPEL is a rapid process that focuses on creating value for People, Planet and Profit. 

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TRIPPPEL is a rapid process that focuses on creating value for People, Planet and Profit. 

A triple bottom line. A triple effect.

With the help of proven design methods, we work together to solve sustainability goals, regardless of the starting point. Our circular and flexible methods focus on effect, from concept to market penetration, because we know that sustainable solutions are not sustainable until they are put into action. With a triple mindset from the beginning, we are able to define the right success criteria. And throughout the process, we continuously challenge each other to deliver increased customer, environmental and business value.

This is challenging. The problems we face are often challenging and complex. That's because we do not isolate the problem but look at the whole aspect.

One of the first to put words on these kind of challenges, was Design and Architecture Professor Horst Rittel. In the late 70's he introduced the concept of Wicked Problems. The term was used to describe major societal challenges that are difficult or apparently insoluble due to contradictions, imperfections and rules of play that are constantly changing. And just because these conditions are so intertwined, any attempt to solve the problem from one standpoint will only tighten it further. Almost like a tangled fishing net. Therefore you have to spend time and agility to snuggle up and make it smoother. Only then can you solve the problem.

4 common hindrances to societal challenges.

The four most common reasons why people think such societal challenges are difficult or impossible are:

1. Incomplete and / or contradictory knowledge 

2. A huge gap in human groups and opinions involved 

3. A big financial burden for actors and communities 

4. That these issues are interconnected and heavily related to other societal challenges

Eg. poverty is related to education, health is linked with poverty and so on.

These challenges are typically referred to politicians to resolve or simply considered too heavy to handle and therefore abandoned. At the same time, these are the challenges that bother our cities and communities and affect us every single day.

We believe that these challenges can be solved through the use of a design-driven innovation process, an analytical and creative approach based on empathy, rapid prototyping, experimentation, value chain cooperation and open innovation across sectors and industries. Throughout the whole process, with a goal of creating a change that has an effect. A triple effect.

TRIPPPEL is about creating a future that is better than our past, by looking for attractive solutions for all bottom lines. People, Planet and Profit.

TRIPPPEL workshop from the 12th of April.

We all have a responsibility. A responsibility to continuously improve things, develop better solutions, cooperate better, and acquire knowledge that enables us to make the right choices. Choices that affect the people around us, our planet, and at the same time create business effects. These are choices we think the design industry can help to influence early in a design process.

And just because of this, Grønt Punkt, DOGA and Scandinavian Design Group engaged resources in the design industry to work on concrete sustainability challenges under the theme: Design for recycling. At the same time, we tested a new tool from Grønt Punkt, which will simplify access to knowledge along the way in the design process.

To involve the design industry, Grønt Punkt, DOGA and Scandinavian Design Group conducted a workshop, a common virtue, where the purpose was to connect knowledge with real issues. Our goal was to seek new and better solutions for how to design more environmentally friendly packaging - while testing ways for how Grønt Punkt can make their knowledge more accessible and user-friendly.

As a contribution to the workshop, we invited known brand suppliers to share specific challenges and use this opportunity to work on finding solutions to those challenges. The suppliers themselves contributed to the workshop, both to give a good letter to the working group and to participate with actual ideas.

In the workshop we worked in interdisciplinary groups and used the SDG design process TRIPPPEL as a framework for the work.

From the start, clear success criteria were defined, and throughout the whole process, one challenged each other to deliver value for people, the planet and the business.

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